Lead Generation Specialist

About GAB China: GAB China is a leading marketing and advertising agency with a strong presence across Asia. We specialize in connecting brands and businesses in Asia and the Americas to their target audiences through innovative marketing strategies and campaigns. Our team of regional marketing experts is dedicated to crafting narratives that resonate with global audiences.

Position Overview: We are seeking a dynamic and results-driven Lead Generation Specialist to join our team. The ideal candidate will have a proven track record of generating high-quality leads through LinkedIn Sales Navigator, email marketing campaigns, and social media platforms. Experience in a marketing or advertising agency, or within the services industry, is essential. A bonus if the candidate has worked for an American or European company, despite being Asia-based.

Key Responsibilities:

• Develop and implement lead generation strategies to attract and convert potential clients.
• Utilize LinkedIn Sales Navigator to identify and connect with key decision-makers and potential clients.
• Create and execute email marketing campaigns to nurture leads and drive engagement.
• Leverage social media platforms to generate interest and leads for our services.
• Collaborate with the sales and marketing teams to align lead generation efforts with overall business objectives.
• Monitor and analyze lead generation metrics to optimize campaigns and improve conversion rates.
• Maintain an up-to-date knowledge of industry trends and best practices in lead generation.

Qualifications:

• Proven experience in lead generation, specifically using LinkedIn Sales Navigator, email marketing, and social media.
• Previous experience working for a marketing or advertising agency, or another company in the services industry.
• Bonus: Experience working for an American or European company while based in Asia.
• Strong understanding of lead generation metrics and the ability to analyze and report on campaign performance.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Highly organized with strong attention to detail.
• Proficiency in CRM software and marketing automation tools.

What We Offer:

• Competitive salary and performance-based incentives.
• Flexible working hours and remote work opportunities.
• A collaborative and supportive work environment.
• Opportunities for professional growth and development.
• The chance to work with a diverse and global team.

How to Apply: Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and why they are the ideal fit for this role